Rebuilding the Leading Content Platform for the Advertising and Marketing Communities to Streamline Editorial Workflows and Improve UX

Online Media
Airbyte Project

Project highlights

  1. Built a custom CMS from scratch, facilitating content creation, publishing, and promotion.
  2. Fully replaced the outdated website with a modern Django-based platform, exporting over 10K content units.
  3. Implemented advanced analytics that merges data from MailChimp, Google Analytics, and reports from social networks to track content engagement.
  4. Delivered a modern user-centered interface.
  5. Improved functionality with advanced website search, automated bulk emailing, and customizable page structure.
  6. 6 years client engagement
data report



431% increase in new users

From the release of the new platform, the number of readers increased significantly, ramping up from 16K users to 85.9K users per month.


82% lower bounce rate

The newly built interface allowed us to noticeably decrease the bounce rate from more than 90% to 67.8% and increase the time on the page to up to a minute. 


Cost-effective scalability

Moving to a new platform allowed our client to save significant costs on website support and implement new features effortlessly.

Maryann Teller photo

Maryann Teller

Chief Administrative Officer MyersBizNet, Inc.

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